Why Risk It?
A couple of questions to ask yourself: How do you foster the extraordinary? Do you really want your firm to be seen as something special? Which statement is true in your firm: We try new things. We...
View ArticleFish Love Cow Tales
When I was a little kid, my sister and I had a Saturday morning tradition. Our mother would give us each a couple of dollars, and we’d walk about a mile to Mike’s store. Mike’s was a tiny little...
View ArticleWhat Makes a Successful Corporate Blog?
On LexBlog, Kevin O’Keefe points to a study by my alma mater, Northeastern University, on “What Makes a Successful Corporate Blog?“ The study identified five factors as important to the success of a...
View ArticleFunny Personal Injury Lawyer commercial
This is funny, I’ve heard Texas really is the wild west for Lawsuits. This pretty much sums up that theory: Ahh the old cliche’… something about lawyers and lips and lying. Now… I’ve actually had...
View ArticleBillboard Advertising for maximum effects
I enjoy a little photoshopping myself. This was inspired by a Billboard in LA during the Scott Peterson trial. A Radio station was trying to get poll votes for the verdict. This rendition is for the...
View ArticleIs being Paris Hilton’s Attorney good for business?
By now everyone on planet earth and maybe even other planets, like the one Paris Hilton is actually from, has heard that she checked herself into jail Sunday night to start serving a 23 day sentence...
View ArticleLegal Business Development Book Reveals Secrets to Law Firm Marketing
Courting Your Clients: The Essential Guide to Legal Marketing BOCA RATON, Fla. — Legal marketing is a key ingredient for an attorney’s success in today’s competitive legal environment, but it is rarely...
View ArticleHandvertising: Advertisers looking at your skin in a new way
So you have seen advertisements from commercials to billboards. Now advertisers are looking at your skin to place their ads! Look at how this Orange County based company is getting venues to let...
View ArticleOnline Marketing For Lawyers - How Lawyers Can Increase Online Presence
BALTIMORE, Feb. 4 Online directory & news service — Local-Attorneys.com has announced its recommendations for online marketing activities for law firms in 2008. Forget the television commercials,...
View ArticleLaw-Firm Blogs: Marketing Device or Mere Diversion?
Posted by Dan Slater That was the question posed Friday by Dechert’s James Beck and Jones Day’s Mark Herrmann, co-authors of the well-read Drug and Device Law blog. Given that, for instance, Drug and...
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